Superman is
the brainchild of writer
Jerry Siegel and artist
Joe Shuster. "Joe and I were high school
classmates in Cleveland," Siegel recalls. "Like me, he was a
science fiction fan; we published a fanzine called Science
Fiction, with Joe as art director and myself as editor."
In the January 1933 issue, Siegel's The Reign of the Superman,
illustrated by Shuster,
saw print. In this tale, the "Superman" becomes a villain after
being granted super-powers by a mad scientist who is very much like
the later arch-villain, Lex Luthor.
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click here to read "The Reign of the Super-Man"
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Later in 1933, when Siegel saw Detective Dan, one of the first
comic books, "it occurred to me that a Superman who was a hero
might make a great comic character," and wrote a comic book story that
Shuster drew: The Superman.
After it was rejected by Dan's publisher, a dejected Shuster
destroyed all of the original art - only the cover
survived.
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Pulp publisher
Street & Smith's advertisement for Doc
Savage's launch in 1933 bears similarities to
Siegel and Shuster's alternate cover rough for
The Superman.
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"We had a great character," Siegel remembers,
"and were
determined it would be published." They set out to recreate
Superman as a comic strip. One summer night in 1934, Siegel came
up with almost all of the Superman legend as we know it, wrote
weeks
of comic strips by morning, and had Shuster drawing it all the next
day - including the creation of Clark Kent, Lois Lane, and Superman's
distinctive red, yellow, and blue costume.
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"I suggested to Joe he put an 'S' in a triangle," Siegel says.
Shuster added the cape to help give the effect of motion to
Superman. Together they chose primary colors for his costume
because they were, Shuster recounts, "the brightest colors we could
think of."
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Over the next three years, their Superman strip was turned down
by every comic syndicate editor in the country. Esquire
Features suggested, "pay a little attention to actual
drawing. Yours seems crude and hurried."
Early promotional sketches by Joe Shuster
But Sheldon Mayer, an editor at the McClure syndicate "went
nuts! It was the thing we were all looking for!" He
couldn't convince his boss, M.C. Gaines, to publish it - but when DC
Comics publisher Harry Donenfeld called Gaines looking for material
for his new title, Action Comics, Gaines sent him
Superman.
Donenfeld showed it to his editor, Vince Sullivan, who bought it,
saying, "it looks good... it's different... and there's a lot of
action! This is what kids want!"
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In order to meet the first issue's deadline, Shuster cut, pasted, and
redrew Superman's
daily strips into 13 comic book sized pages.
The cover was based on an interior panel; according to Mayer,
"Donenfeld felt that nobody would believe it!"
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